Maybelline Revitalizing Cosmetics
Brand identity, primary/secondary packaging, Point-of-Sale Displays, Promotions and Advertising for Maybelline Revitalizing — a new line of exfoliating cosmetics aimed at 35-55 year old women offering age defying results.
Service
Branding, Logo, Packaging, Displays
Client
Maybelline
Year
1995
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The Logo and
Primary Packaging
A stylized calla lily was created for the brand logo and applied to the primary and secondary packaging to represent the revitalizing effect of the alpha hydroxy cosmetics.
