Brain Injury Alliance of Kentucky
Logo and branding for the Brain Injury Alliance of Kentucky. The branding for the nonprofit organization extended to signage, banners, social media, website, OOH and print materials.
Service
Branding, Print & Digital
Client
BIAK
Year
2010
The Brain Injury Alliance of Kentucky was a non-profit organization with no brand identity or awareness in the community. For an organization that depends upon donations to fulfill its mission, awareness is critical.
We created a simple and bold brand image to develop a memorable identity among the medical community and throughout the Kentucky Commonwealth. To boost awareness we created a Kentucky celebrity ad campaign in print and digital.
The Brain Walk T-Shirt
The Brain Walk is an annual fundraiser for BIAK.
Each year a new t-shirt is produced and every walker is given one for their participation.