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Maybelline Great Line Cosmetics

Brand identity, primary/secondary packaging, Point-of-Sale Displays, Promotions and Advertising for Maybelline Revitalizing — a new line of exfoliating cosmetics aimed at 35-55 year old women offering age defying results.

Service

Packaging, Displays and Sales Brochure

Client

Maybelline

Year

1998

GREATLINE_retd copy.jpg

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I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.

Maybelline_Original.jpg

The Original
Great Lash Mascara Packaging

Great Lash is the number one selling mascara in the world. The pink and green packaging colors were iconic. The marketing objective was to capitalize on it's popularity and create an upscale line of cosmetics... Maybelline Great Line.

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